Born from a vision of better supplements for your horse. We humans are a peculiar bunch. As creatures of habit (and not always good habits), we frequently engage in behaviours that we think are good for us. For instance, I take a daily multivitamin without really knowing if or how they actually work.

We are living in an exciting time for the world of equine medicine. With advances in the last few decades, horse owners have at their disposal a huge variety of both diagnostic and therapeutic options for the health care of their horses.

Across Canada, non-veterinarians offer a potpourri of services, including massage, chiropractic, farrier work, homeopathy, and more. But these non-veterinarian service providers may be practicing veterinary medicine illegally under provincial veterinarian acts. Also, few regulatory organizations oversee non-veterinarian practitioner training, certify expertise, or offer recourse if horses suffer, and provincial veterinary organizations only pursue non-veterinarian service providers when horse owners complain.

Recurrent Seasonal Pruritus (commonly known as Sweet Itch) is the most common allergic skin condition in horses. Horses with sweet itch experience intense itching along the abdomen, the back, mane, and tail.